Suggestions on how Arial will Increase your Sales

 

1. Price of initial colorization should be included in the total cost of glasses. Suggested price for initial colorization is

$20.00 to $30.00.

 

2. Color both lenses on the majority of your demo frames. This enables customers to see the difference that color makes.

This will increase both frame and color sales.

 

3. Have your staff use it on their own glasses or model the demo frames that have been colored with the Hint Of TintŪ

pens.

 

4. Be creative!  Use different color pens on each edge. For example, color the top of lens with fuchsia and the bottom of

the lens with lilac.

 

5. Remember, children love color! Apply Hint Of TintŪ to all their lenses. Mix the colors - the wilder the better!!

 

6. Encourage customers to change and coordinate their lens colors for special occasions such as weddings, birthday

parties, etc. Color change suggested price is $10.00 to $15.00. 

 

7. Never apply Hint Of TintŪ in front of a customer as the perceived value will be lost 

 

8. Use Hint Of TintŪ on fully rimmed, semi-rimless and rimless frames.

 

9. The more demo frames you use Hint Of TintŪ on, the more you will sell.

 

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