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Suggestions on how Arial will Increase your Sales
1.
Price of initial colorization should be included in the total cost of
glasses. Suggested price for initial colorization is
$20.00 to $30.00.
2. Color
both lenses on
the majority of your demo frames. This enables customers to see the difference
that color makes.
This
will increase both frame and color sales.
3. Have your staff use
it on their own glasses or model the demo frames that have been
colored with the Hint Of TintŪ
pens.
4.
Be creative! Use
different color pens on each edge. For example, color the top of lens
with fuchsia and the bottom of
the lens with
lilac.
5.
Remember, children
love color! Apply Hint Of TintŪ to all their lenses. Mix the colors -
the wilder the better!!
6.
Encourage customers to change and coordinate their lens colors for
special occasions such as weddings, birthday
parties, etc.
Color change
suggested price is $10.00 to $15.00.
7. Never apply
Hint Of TintŪ in front of a customer as the perceived value will
be
lost
8.
Use Hint Of TintŪ on fully rimmed, semi-rimless and rimless frames.
9. The
more demo frames you use Hint Of TintŪ on, the more you will sell.
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